JUMP – the European Music Market Accelerator provides a framework for music professionals to develop innovative business models.

It aims to help the music sector adapt to the recent transformations of the market, while encouraging it to work on a transnational level.

For its second edition in 2020, JUMP is offering two different strands:


For music industry professionals who want to develop and structure an idea, but need some support to make it happen.


For music industry professionals, who already have a great project, but need strengthen it before it can really take off.

From March to November 2020, 15 participants coming from all over Europe will have the opportunity to work on their ideas or projects

and will benefit in addition from an extensive training and a personalised mentorship programme.

THE JUMP PROGRAMME: How does it work?

By following our programme, you will receive all the necessary tools and information to develop your idea or project. We’ve got you covered!


Developing an idea or a project, can be a lonely business and it’s easy to become overwhelmed by the number of steps and procedures required. Selected participants will be assigned to a tutor – an experienced professional, who will mentor you through the development of your idea or project and support you in its formation.

Festivals and conventions:

  • Un-Convention,  4-7 March 2020 in Manchester – UK
  • MIL, 24-28 March 2020 in Lisbon – Portugal
  • Athens Music Week, 18-20 June 2020 in Athens – Greece
  • MaMA,14-16 October 2020 in Paris – France
  • Nouvelle Prague, 6-7 November 2020 in Prague – Czech Republic
  • Linecheck, 18-21 November 2020 in Milan – Italy
  • One extra delegations during the course of the year.

During each event, a special JUMP syllabus has been carefully put into place to respond to the needs and challenges you may encounter while developing your idea. You will attend numerous panels, workshops and discussions covering an extensive range of topics.

The JUMP Activities

In addition to the conferences, panels and workshops you will attend during the conventions, we will make sure you get real life experience by organising a wide range of activities where you will be able to practice your networking, presentation and debating skills

  • THEJUMP CLUB – Get ready to mingle

Networking is an essential competence when building a project. You will participate in speed-meetings and cocktails where you will be able to meet all the key players of the industry (labels and live sector, media, investors, European networks etc.).

  • THE JUMP SHOWROOM – Present and test your idea

We believe it is important for you to present your idea or project in front of a jury composed of professionals, who will confront you and ask the correct questions to bring your idea or project to the next level.  Several pitch-sessions at different stages of development of your idea or project are foreseen.

  • THE JUMP WORKSHOPS – Peer-learning and exchange

By joining the JUMP programme, you will become a full member of the JUMP community. Meet your fourteen fellow participants and exchange on the progress of your respective ideas and brainstorm on new models. This will make you grow and network all at once.


In tandem, you will strengthen your knowledge of the music industry and acquire a very useful overview of the business at a European level by attending the six festivals and conventions of the JUMP network, and one additional event to be determined according to the needs of the selected fellows.

Topics covered by JUMP

  • The music business ecosystem
  • Fan engagement (audience development, content strategy, branding)
  • Business development (E-Commerce, merchandising, music & brands)
  • Innovation (start-up, pitch, blockchain, VR/AR )
  • Social change (gender equality, health, social responsibility)
  • Legal (rights, contracts, livestreaming, GDPR)
  • Data (Music data landscape, as an audience management tool, as a curation tool)
  • Marketing (reach, engage, monetize audience)
  • Funding (Public funding, crowdfunding, venture capital)
  • Immersive experience (The new frontiers of sound, fan interactions: IOT, apps, AR)
  • Cultural economics (music in the city, music & tourism, music as a social inclusion factor locally)
  • Ticketing (fan engagement, business development, innovation, data and marketing)
  • International (new tools for export, European networks)
  • Project development & management